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All the Latest
BLOG: Brexit – a marketing lesson in what NOT to do
As Britain prepares to leave the EU – and the fraught negotiations and in-fighting continue – we can’t help but think there has to be...
Appco Marketing
BLOG: 3 lessons Kim Kardashian can teach the business world
Kim Kardashian is a master at using her assets to build her brand. (Kathy Hutchins / Shutterstock.com) Yes, you read that correctly. She...
Appco Marketing
BLOG: 20,000 more people working in direct sales in the UK
The number of people working in direct sales in the UK has risen by 20,000 according to a report from the Direct Selling Association...
Appco Marketing
BLOG: Get smart! Is your business mobile friendly?
It’s easy to see how mobile web browsing has become more and more popular. Look around any packed train, lift or shopping centre and...
Appco Marketing
BLOG: 3 marketing techniques that have stood the test of time
Some marketing techniques come and go, but others stand the test of time. Here, we examine three promotional tactics that have shown...
Appco Marketing
BLOG: How to maximise your marketing ROI
Promoting products or services is a must for companies, but if you aren’t careful, you could end up wasting money on ineffective or...
Appco Marketing
BLOG: 4 steps to engaging with your target market
It doesn’t matter how good your products or services are; if you fail to reach out to potential customers, your business is likely to...
Appco Marketing
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